E-commerce Businesses Need to Evolve Their Personalization Strategy

In the world of e-commerce, businesses have few options to achieve true differentiation. Some brands have established themselves through reputation, it’s true. But how many of them did so exclusively after the dawn of the digital age? Think luxury, Rolex, Louis Vuitton, Dom Perignon. They had already set themselves apart well before the internet existed.

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Business Hacks: The Art of Selling by Not Selling

Selling is hard work. It’s no joke. If you’ve ever had problems getting a great house for sale off the market or getting people to buy cookies from you, you’re not alone. Even the most experienced salesperson sometimes runs into problems. A lot of tips and tricks about how to effectively sell have been written

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businessman signing papers

Doing Business Before the Pandemic Ends

The current pandemic the world is suffering has opened up discussions on our relationship with our environment. Although not yet identified as a direct effect of climate change, the quick spread of the virus is an alarm signaling the danger of how our society has proceeded with its interaction with nature. Even without saying it’s

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working with employees

Developing a Business with the Social Entrepreneurship Approach

Social entrepreneurship is buzzing right now among the youngsters who want to start their businesses. Several start-ups are elaborately designed to involve different people. But it should be clear that crowd-sourcing start-ups are not the same as social entrepreneurship. For one, their aim is not the same. It’s not just a matter of involving more

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Expand Your Business Without Breaking The Bank

As a business owner, one of your goals is to grow your business. But a major obstacle is that I can be expensive. Even with the steady profits of a company, you might still need more money. This shouldn’t limit you, though. There are ways you can grow your business without spending too much. Here

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Four Best Ways to Reinvest Business Profits Back to Your Brand

Many business owners would agree that the first few months of starting a business can be difficult. You are still testing the waters, building a name for your brand, and trying to attract consumers who need your offers. If your business is now consistently earning money, it is time that you decide on how to

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Entrepreneur with his business

Why Entrepreneurs Embrace Competition

When it comes to running a business, you should not forget about the risks that you are taking. There are areas where you need to take a hit or two. If your operations involve sourcing items from other countries, you are looking at possible delays in shipping. Even though freight partners are very reliable, there

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working business woman

Generating More Cash Flow for Your Business Without Investors

Your ability to manage your business’ cash flow will make you not only a great entrepreneur but will also bring your business to incredible heights. A good business has a good cash flow management system. It is not complicated and it is well worth the effort. However, when sales are low, it’s difficult to grow

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firewood by the fireplace

Kindling that Burning Passion for Your Wood-Chopping Business

Winter is fast approaching, and it’s going to be that time of the year where people will need to start stocking up on supplies and other essential items. If you’re more traditionalist in your lifestyle, then you’ll know that nothing beats tossing some firewood into a hearth for some heat. For some people, cooking in

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parking lot

How Building Owners Can Manage Their Parking Facility

Parking facilities may seem just like a space for cars and other vehicles. But these spaces are an essential part if tour building. Many people often base their first impression of the building on car parks. That is because these may be the first place that they will need to go before making it inside

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